We're Doing ShopMy Differently
on opening a curated storefront (virtually)
Hi, and welcome to the Stéibel Scope newsletter! I hope y’all are having a great week, indulging in all the best summer activities. I’m writing today to share a few exciting updates on our journey toward opening a curated retail storefront!
If you’re new here, I’d recommend this welcome to learn more about our community + beauty & home curation around product, people & planet.
1.) Stéibel Scope has been documented & is live on Canva
The storefront standard for business practices across product, people & planet is live for those seeking to better understand our curation! It’s also an overview of the content that will be featured in The Scope column as we continue to learn from industry experts.
2.) Our ShopMy affiliate storefront features Stéibel brands
This is the best way to learn more about our brands & why they’ve been considered. Select the column ‘By Brand’ to view collections & select a brand to read research, find discount codes & shop favorite products. Not all products pay a commission, but it’s still the best way to curate a retail storefront, virtually.
3.) Content x Collections
You can also browse themed collections that link to content for more insights. We have ‘Favorites’ by category and an ‘In Rotation’ collection, which will continue to be updated as I use different products! Click the link next to ‘More On This Collection’ to learn more about the content and curation.
4.) Earn Rewards!
I’m super excited to build this community, and being in the early days, it’s still so easy to thank you all for your support. If you subscribe to this newsletter, I’m more than happy to gift you free ShopMy products for sharing it with friends.
Just use the referral button below, or hit the “Share” button on any Substack article to get credit for new subscribers. You can send the link via text or email, or share it on social media!
When you’ve reached a reward, an email will automatically be sent to update you. Just send us a screenshot on IG, and we can begin to coordinate your free order! You can also track progress on the leaderboard below.
These reward tiers are subject to change as this newsletter grows, so please take advantage while it’s still so easy to give back to you!
Thank you for your support, and please leave a comment below about any brands or products you’ve tried, or any general feedback on our curation!
We’re excited to stay connected & will be back next week with another founder interview. Subscribe below to receive it first in your inbox!
See you soon,












